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Second Life Shop
WoW
Aram Bartholl (DE)
Every avatar in Second Life has a nickname that floats above the its head onscreen and is constantly visible by all other players. WoW takes this mode of publicizing players’ names that's typical of online 3D worlds and transfers it into the physical domain of everyday life. Festivalgoers will have the opportunity to construct their own name out of plastic and then to parade around in public with it hovering above their head.
Aram Bartholl in cooperation with: Jürgen Höbarth (AT), NewBerlin / Jan Northoff (DE), Tobias Leingruber (DE), Martin Bauer (DE)
Source: Aram Bartholl
Cross-reference: The right to reprint is reserved for the press; no royalties will be due only with proper copyright attribution.
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Festival Ars Electronica - Festival for art, technology and society 