Take Back The Tech! is a collaborative global campaign that calls on all information and communications technology users - especially women and girls - to take control of technology and consciously use it to change power relations.

This campaign was initiated by the Association for Progressive Communications, Women's Networking Support Programme in 2006, as part of the 16 days of Activism Against Gender-Based Violence. The project aims to engage greater participation by all users to think about the issue of violence against women (VAW) in connection to ICT in their own diverse context and realities. By calling on users to reclaim control over technology, we are asking for the right to define, access, use and shape ICT for its potential to transform power relations, towards a vision and reality of equality.

The campaign platform and strategic use of ICT facilitates active engagement and participation by ordinary users who encounter ICT in their day-to-day life to think about the technology they use through the lens of feminism and its potential impact on women's rights and VAW. There were daily actions exploring different aspects of VAW and calling for experimentation and use of different applications and tools - both online and offline. Some examples include creating digital postcards, sharing online resources using social bookmarking tools and open-source applications, changing the homepage of computers in cybercafes, mapping hotline numbers and sites of resistance etc. Video content such as digital stories and short video clips created by survivors of VAW were also created and broadcast during the campaign. Each action was accompanied by a brief text outlining how the particular technology was connected to a VAW issue and how it could be used to counter VAW online. Through these creative yet concrete actions to address violence against women from multiple perspectives, visions of how digital spaces without VAW are shared, knowledge is built, familiarization with technology is instilled. Importantly, an attitude about women’s relationships with technology is changed.

The idea and practice of the campaign was translated, adapted and spread through tags and icons. A 16-day blogathon on VAW and ICT was also initiated. To consolidate the intervened landscape of the internet through these actions, campaigners created a print screen of their site and shared it using "takebackthetech" as a tag. The use of a shared tag also enabled individual campaigners to find each other through created content and have a sense of belonging to a community of online activists working to end VAW. Enabling ownership and definition of the issue in specific contexts were important aspects of the campaign. Take Back The Tech! was localized by individuals and groups in different parts of the world. Moving beyond the 16 days of activism to create a more sustained movement, Take Back The Tech! also organizes ad-hoc campaigns in support of urgent issues.

Take Back The Tech! is initiated and organized by the Association for Progressive Communications, Women's Networking Support Programme (APC WNSP), a global network of women who support women networking for social change and women's empowerment through the use of information and communication technologies (ICTs).