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Pixelfury
Kerb

Pete Barr-Watson: Net Vision/Net Excellence Jury Member

For the second time in the Jury of this year's Prix Ars Electronica category 'Net Vision/Net Excellence' is Pete Barr-Watson (UK). He is representing the developer approach and the way the young new creatives are using the Internet and new media in general. Pete Barr-Watson has been co-founder of the cutting edge new media agency kerb. Last October he has set up his own company, Pixelfury.

The focus of Pete's projects mainly lies in the innovative use of the web as a means of communication, whether that be for commercial projects or charities trying to fundraise. He utilises Flash for a lot of our work because of the type of creativity it allows us. Flash allows him to create gaming environments that engage and entertain our audience and it covers many different media like TV, web and mobile devices. Using the processes he developed for taking Flash animations to broadcast quality video enables TV companies to produce good looking, well animated tv graphics quickly and cheaply.

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