Identity as a Choice

This project set out to investigate the cultural influences of identity by the observation of Indian Elvis Tribute Acts. In particular, their admiration of Elvis the performer and a simultaneous respect for Elvis the man. The project considers how society views a non-white performer emulating a white artist, even though the artist himself was influenced by black music and culture. The project seeks to answer the questions of racial stereotyping; their origins and how these are perpetuated today.